What happens when you apply for a job and, when your potential employer looks through your social media, they discover your extremely busy and creative party life, including pictures and inappropriate comments? Fair or unfair, you will get judged on what you post on social media, and you don’t want it to cost you a future position.
Put a limit on it.
You know you have friends who pretty much share their entire lives on social media. Avoid doing that yourself – it comes across as you “presenting” your life for others and not actually taking part in real life. If you had a great meal, post a picture about it, but unless you host a food blog, an employer doesn’t need to know what you had for lunch every day this week.
Share your opinion…respectfully.
Of course friends will post things you disagree with. Just avoid personal attacks and disrespectful language. Bear in mind as well that you don’t know which connections your friend may have to an employer you’re pursuing, nor can you control how others will respond to you.
Keep it professional.
Similar to the suggestions above, you do not want to post photos of your latest all-night rager for anyone to see. This goes for your language as well – keep it clean. And never, EVER complain about employers, past or present. No employer wants to see a potential employee ranting about how much they dislike their job (even if there’s good reason). If you need to let it out, do so privately.
Limit your social media time.
Employers feel wary when they see you’re constantly updating your social media – especially during the work day. More importantly, jobs require connecting face-to-face. So attend networking events and seminars and make a solid personal impression, something that is never the same online.
Join groups within your industry and network.
One of the best ways to use social media? Connect with the networks and groups in your field of study. Whether on Facebook or LinkedIn, make sure to join groups your employer has set up and other professional societies. Then make sure to comment on articles or others’ posts to make yourself known. It’s a great way to get yourself noticed.
Show what you’ve done…
Within your LinkedIn and Twitter profiles be sure to make links to anything you’ve created and put online, whether it’s writing on WordPress or a website you helped create. This rings especially true if you want a career in social media – show how you use it to make your mark.
…but avoid bragging.
Bear in mind that you may have had opportunities others have not. Listing awards you won: fine. Listing the sheer number or writing, “Here’s another one to add to my growing pile!”: obnoxious and rude. Don’t downplay what you’ve done but show some humility and recognize those who helped you get there.
Social media, when used well, can truly help you brand yourself as a great addition to any company as long as you take some precautions. For any further job advice, work with PrideStaff.